Dool, Rick, and Ann Christine Mooney. “ABSOLUT in 2004: The Iconic Brand Faces New Competition.” Case Research Journal 29.1 (2009): n. pag. Print.
Case Research Journal
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Dool, Rick, and Ann Christine Mooney. “ABSOLUT in 2004: The Iconic Brand Faces New Competition.” Case Research Journal 29.1 (2009): n. pag. Print.